Our leadership team at Bellrock Real Estate Partners in Fort Worth, Texas

We’ll Take Good Care Of You.

Meet the Catalysts
Transforming the Multifamily Industry

Individually, we are just one drop, but together, we are an ocean. That’s Bellrock Real Estate Partners. We’ve built our reputation on more than 50 years’ experience developing, managing, and investing in multifamily communities and real estate opportunities. And we are leveraging this expertise to create a boutique firm that is nimble, trustworthy, and very accomplished in the space.

Anthony of Bellrock Real Estate Partners

Partner
Anthony Wonderly

When it comes to running a multifamily real estate company, Anthony has spent over 25 years outpacing the standard. How? He puts people first. Prior to founding Bellrock, he led and grew a profitable multifamily property management firm from 2 to nearly 500 employees nationwide. There he crafted a well-awarded “Best Company to Work For” culture. He was instrumental in creating and managing all the departments, policies, and procedures that strategically grew the portfolio value to over $2 billion. He also helped source and manage significant investor capital from both private and institutional investors.

Today, at Bellrock, Anthony continues to keep his ear to the ground and his eyes on the future. For him it has, and always will be “people first” – which is why he stays true to proactively crafting the culture and empowering people across the board to drive success.

Accomplishments

  • Fort Worth Business Press 40 Under 40 Honoree
  • Fort Worth Business Press C-Suite Awards Honoree
  • Member of the Young Presidents Organization
  • Former President of the Apartment Association of Tarrant County
  • Former Legislative Chairman for the Texas Apartment Association
  • Graduate of the Stagen Integral Leadership Program
  • Graduate of the University of Texas at Arlington

Partner
Jarrad Principe

With a keen eye for opportunity, Jarrad is an expert at evaluating investments and exceeding the expectations of stakeholders. Prior to founding Bellrock, he worked as the Chief Financial Officer for a national multifamily firm where he oversaw the accounting and financial performance of a $2 billion multifamily portfolio, including 50+ communities and multiple fund and corporate entities. He was also involved in acquisition and refinance totaling over $1 billion of capital in the multifamily sector. At Bellrock, Jarrad is always on the lookout for the next big opportunity – researching markets, evaluating returns, and reporting to investors. At the end of the day, it’s not just about numbers. Jarrad understands cultivating the right community experience is paramount to the success of each asset. Jarrad is the partner who understands the important ties of performance to service.

Accomplishments

  • Certified Public Accountant (CPA) in the state of Texas
  • MSA in Accounting from the University of Texas at Arlington
Jarrad Principe of Bellrock Real Estate Partners
Jarrad Principe at Bellrock Real Estate Partners in Fort Worth, Texas

Chief Financial Officer
Jarrad Principe

With a keen eye for opportunity, Jarrad is an expert at evaluating investments and exceeding the expectations of stakeholders. Prior to founding Bellrock, he worked as the Chief Financial Officer for a national multifamily firm where he oversaw the accounting and financial performance of a $2 billion multifamily portfolio, including 50+ communities and multiple fund and corporate entities. He was also involved in acquisition and refinance totaling over $1 billion of capital in the multifamily sector. At Bellrock, Jarrad is always on the lookout for the next big opportunity – researching markets, evaluating returns, and reporting to investors. At the end of the day, it’s not just about numbers. Jarrad understands cultivating the right community experience is paramount to the success of each asset. Jarrad is the partner who understands the important ties of performance to service.

Accomplishments

  • Certified Public Accountant (CPA) in the state of Texas
  • MSA in Accounting from the University of Texas at Arlington
Alexis Murrell of Bellrock Real Estate Partners

Managing Director
Alexis Murell

Alexis Murrell has over 17 years of property management experience and began her career in the multifamily vertical as a leasing professional in South Carolina. Alexis is a high-impact and data driven leader who’s known for championing innovation, growing revenues, and improving processes. She has a unique ability and proven success designing and executing marketing plans, locating efficiencies, and increasing sales and marketing effectiveness.

Alexis has overseen the strategic marketing efforts of conventional and student real estate portfolios totaling more than 21,000 units and valued at more than $7 billion as well as asset managed new construction projects through stabilization. With a background encompassing all facets of marketing, operations, corporate strategy, and client services, she has established herself as an expert in the fields of customer experience, branding, reputation, social media and digital marketing. Alexis is an advocate for evolution and adaptation to change, and she is excited to share her passion for adopting and utilizing new technologies and the benefits of doing so in an ever changing landscape. Her combination of experience on both sides of operations and sales makes her a unique asset to Bellrock in her role as Managing Director. She is responsible for the executive oversight of all daily operations for Bellrock's multifamily portfolio.

Accomplishments

  • Professional panel presenter at conferences including NAA 
  • Managed and forecasted cost of $14M+ national marketing budget

Real Estate Investment & Management
Thoughtful. Purposeful. Nimble.